About Us

Mikolaj

Hey there, I'm Mikolaj. With over five years of experience, I've been immersed in the world of Social Media, crafting personalized content and effective ad campaigns.

I've had the pleasure of working with big names like Red Bull, Kayo, McDonald's, and Coles, showcasing my work on my own TikTok account.

Managing both the "Perth is Ok!" TikTok accounts has also been a highlight. Whether it's creating content or managing behind-the-scenes operations, I'm here to make your TikTok journey a success. Let's connect and bring your vision to life!

Our Story

We're a dedicated team of young professionals and our understanding of TikTok is what helps us excel. From current trends to relatable humour, we bring a personal touch to every project, ensuring that our clients' message resonates authentically with their target audiences.

Butterfly Effect is based in Perth, Western Australia. We are all about helping businesses thrive on TikTok, assisting in growing, engaging, and boosting brand image. With TikTok’s dynamic nature, we get that it’s not always easy, that’s what we’re here for.

Founded in 2023 by Mikolaj Goscicki, driven by his vision of helping businesses seamlessly integrate TikTok into their marketing strategies. With an understanding of the challenges that many businesses face in this ever-evolving digital space, we're here to guide our clients every step of the way.

Back in 2019, Mikolaj started making videos in his bedroom, just for fun, in the early days of TikTok. Unbeknownst to him, his relatable videos began to amass a lot of attention, and he quickly grew a large audience. Shortly after, Mikolaj started teaming up with well known brands, using his following to promote their products and services.

After seeing the success of his advertisements on his personal accounts, he quickly realised how many smaller accounts would benefit from a better understanding of how the platform works. Mikolaj noticed that many businesses weren't making TikToks that resonated with their target audience and therefore were not using the platform to its fullest potential. This is when the idea for Butterfly Effect first emerged. Mikolaj decided that by utilising his experience in creating short form content and understanding of social media marketing, Butterfly Effect could deliver far more engaging and effective content to clients. This is where Butterfly Effect was born.

The name 'Butterfly Effect', stems from the idea that even the smallest actions can have the biggest impact. It symbolises the explosive nature of the TikTok algorithm and the massive impact a viral video can have on your business.

Our Approach

At Butterfly Effect Media, we prioritise creativity, authenticity, and comprehensive strategies. We customise each project to your unique brand, ensuring a cohesive TikTok presence that aligns with your voice and values. Join us on this journey to amplify your brand's potential on TikTok!